
Art direction and design for a pickle shop.
Color Harmony:
Green Dominance: Pickles are green, so we play up this color. The bright green dill pickles contrast with the deeper shades of sour and spicy ones.
Accents: A sprig of fresh dill and a scattering of mustard seeds add pops of yellow.
Details Matter:
Texture: We zoom in on the pickle’s textured skin – the tiny bumps, the glossy sheen from the brine.
Brine Droplets: A misting spray enhances the pickles’ juiciness. We capture brine droplets clinging to the edges.



